Customer Reviews:
Showing reviews 1-5 of 12
 Short, quick read, filled with hard-hitting, useful ideas December 29, 1998
6 out of 8 found this review helpful
Fifer does an outstanding job of providing a brief overview of the general ideas relating to maximizing profit by reducing unnecessary overhead and increasing the income side of things. The bulk of this quick read is aimed at specific suggestions which you can put into effect immediately. I highly recommend this book to any small business owner or corporate type who is responsible for actually making the money that the employees spend.
Excellent No Non-sense Book January 31, 2000
2 out of 3 found this review helpful
This is an outstanding book with specific suggestions for improving profitability. Even more importantly, it illustrates a mentality that focuses on the bottom line. To those who say that such measures as suggested, "can't be done" - - those who read and adapt the attitude of this book will say "I'm so glad you're my 'competition'".
Bottom-Line First November 2, 2007
Dennis DeWilde (Cleveland area, Ohio USA)
If you don't take care of your bottom-line, you won't be able to take care of any other of your management objectives is the theme for consultant Bob Fifer's writings about how to re-energize the profit drive of a business. Grouping his 78 steps into five parts, Fifer is clear that the first part is a personal commitment on the part of the leader; a commitment to be focused on results, consistent, tough, and fair. Part II is to create a culture of being the best. Then in Part III, taking a page or two from turn-a-round management books, Fifer offers 40 steps for cutting cost - including giving up the boss's corner office! With that, we are ready to move on the Part IV, increasing sales. Here, Fifer offers us another 20 steps that start with the recognition that we sell to people, not companies; and ends with recognition of the value of the sales force. The book finishes with some personal leadership advice; including the importance of determination, perspective, and stretch.
This book is not a `soft skills', people manual. It is a turn-a-round style; remember the bottom line in everything you do book. As of this writing, the original hardcover publication is nearly 15 years old and not out-of-date for the right audience. It is easy to read, ~ 250 pages of relatively large type, and can be gone thru in a single setting. It is not "rocket science", it is hard-nosed, straight-forward advice on how to focus on the bottom-line. Dennis DeWilde, author of "The Performance Connection"
Astonishing! Amazing ! September 1, 2009
Roberto Oliveira Flores (Brasil- rs)
This is my fisrt time here but ,in spite my bad english, i must write about this soberb book about manegement. Everythng one should know about a profitable business is there. simple, direct and a clean style. Since the first page it's hard to avoid reading until the last one.
This book should be at every business library.
Roberto Flores
[...]
Double your profits each and every day!!! September 22, 2009
Osmar B. Campos (Sao Paulo, SP BRAZIL)
This book summarizes the best practices for any manager, in different levels of responsibility.
Use it as a check list for 360ยบ analisys.
Showing reviews 1-5 of 12
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